Saturday, April 21, 2007

pinkberry

I recall the “frozen yogurt” boom back in the late 80’s/early 90’s – TCBY boom. The frozen yogurt shops popping up every where, taunting its low-fat low calorie treats. If I recall, they came out with various kinds of flavors – including the usual vanilla, strawberry, and chocolate.

Well, it looks like the frozen yogurt boom is back – except this time its with a 21st century flare. A recent boom in Manhattan is pinkberry. This chic/modern minimalist frozen yogurt café seems to be quietly becoming the place to be for the Manhattanites. pinkberry got its start in Korean Town in Los Angeles, which quickly grew to about 10 shops in the area. Then it began its expansion into Manhattan with three stores open so far – SoHo, Korean Town (32nd Street) and UES.

The menu is quite simple. You choose either the plain or green tea flavor frozen yogurt. Then add toppings of your choice – including berries, fruits, nuts, and candies. They also have shaved ice topped with yogurt and toppings and smooties.

The dessert is bit on the pricey side. But then again, it is very good. And refreshing after a nice hearty meal and you don’t have to feel guilty about it – hey its low fat and low calories.

Give it a try.

www.pinkberry.com

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